Metrics & Storytelling Services
Unlocking the Power of Data with Metrics & Storytelling
Are you able to use data to drive innovation and disruption for competitive advantage?
Metrics help you to gain insights and make data-driven decisions. They sit at the intersection of disrupter or disrupted. While metrics are success trackers, many IT companies don’t know which ones might or might not be important or apparent to your success through partners. Decisions about product development, partner investments (incentives and/or rewards), services offerings, and more must be driven by fact-based insights into current market trends. Thus knowing what to track can give you an edge over your competitors and keep you in or ahead of the game.
Metrics and storytelling (analytics) refer to ways of interacting with collecting data and they are very different things. Metrics are the data collected and storytelling is the insights drawn to give data meaning.
Our metrics and data storytelling consulting services help our clients look over the horizon to navigate unparalleled market dynamics and seismic changes. By measuring, mapping, decoding, leveraging, and implementing a range of metrics, and storytell what they mean, our clients can unlock the power of data-driven storytelling and position themselves for competitive advantage.
We help you push the boundaries of what’s possible to unleash the power of partners. We offer five key Metrics & Storytelling services:
Metrics that Matter
Brand Importance & Protection
Partner Feedback
Partner Profiling
Knowledge Transfer & Training
Our Expertise
We help our clients adopt a metrics driven mindset that helps fuel the power of data combined with storytelling to uncover insights, critical thinking, challenge investments, and think outside the box as a starting point in their planning, forecasting, and performance tracking. It’s also our job to help build trust in underlying data, metrics, and best practices, so that our clients can build nerves of steel and confidence with their metrics and storytelling.
We offer a range of Metrics and Storytelling services. Our five primary Metrics & Storytelling services are:
Our key service is Metrics that Matter that delivers actionable insights with conversational analytics.
Metrics that Matter help identify the influencing factors that contribute to success and reinforce those areas to sustain your company’s growth or other priorities. Yet no single metric can tell you if the strategy, investments, or competitive market share moves, for example, are working. Thus, you need a range of metrics to measure performance, strategy, early market or next generation indicators, brand importance, and more. Our goal is to help identify, measure, track, and guide our clients’ businesses to ensure it is aligned with the CEO’s priorities and roadmap, partners pipeline and investments, competitive market conditions, industry transformation, and more.
The right approach to metrics will bring in a wealth of data, but that data is meaningless and can lead you into many unplanned twists and turns. With the right approach to understanding the data and a story to connect the dots, suddenly, the data comes alive. Yet, where should you focus your attention? Which numbers will help you demonstrate your investments and forecast will and are contributing to the company’s bottom line?